Fort Worth has been transforming into a production hub over the past decade, a shift now solidified by state policy. Senate Bill 22, effective September 1, 2025, allocates approximately $1.5 billion over ten years to attract film and television projects to Texas.
Productions that employ local crews and primarily film in the state can receive rebates of up to 31 percent on their expenses, positioning Texas to compete with established markets like Georgia and California.
The impact is particularly visible in Fort Worth, where five series from producer Taylor Sheridan are currently in production, including the second season of "Landman." This season alone has created over 3,850 jobs, as reported by Taylor Hardy, head of the Fort Worth Film Commission.
The cumulative economic benefit of film production in Fort Worth has exceeded $700 million since 2015, with large productions spending around $100,000 daily on local services.
Local officials, including Fort Worth Mayor Mattie Parker, actively supported the incentive in Austin, emphasizing its importance for the community. Productions like the upcoming "Dutton Ranch" and "Frisco King" have utilized various locations across North Texas, showcasing the extensive reach of the industry.
The establishment of permanent studios and sound stages in Fort Worth signals a long-term commitment to film production, supported by the new law that provides a decade of funding for the industry.
Plano is about 20 miles south of Melissa.
